A big thanks to the wise editorial team at Slideshare for featuring our presentation Why Content Strategy Matters on both their Business and Management homepage and the main site homepage. We’ve picked up over 2500 views since it was posted a week ago and the feedback has been hugely positive.

As a means for us to demonstrate digital content in action it couldn’t be better. The file has been downloaded and embedded by all sorts of people and we’ve already made some great contacts.

Yes, we know we’re somewhat preaching to the converted on Slideshare, (‘social media’ is their top search term), but that makes the peer feedback all the more important. And having the embed on our site really makes it come alive, which is great for getting our message across, especially to those who don’t understand the whole digital content concept yet.

We feel that slideshows make a great alternative to video, static photos, banners or lengthy reams of text online. Flicking through bright, clear pages featuring short, to-the-point text and great images is exactly what works on screens, when it’s done well.

We’ll pull out great examples of Slideshare presentations to share occasionally on the blog…